Not sure where to start?

Three quick tools, whatever brought you here today

Watch concierge

Tell us your budget, we'll match or source the piece.

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Find your fit

Pick your watch, see the exact strap width.

Find your fit

Sell or trade

Fair valuations, 15-minute replies, insured handling.

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Built for collectors, made to fit

Precision fit

Made to fit your watch

Every strap is cut to sit flush against the case for a precise, gap-free fit on the watches you love.

We're here in minutes

15-minute replies

A question about fit or your order? You'll hear back within 15 minutes, not next week.

Backed for the long run

Lifetime warranty on rubber

Rubber straps carry a lifetime warranty; every other strap is covered for a full year.

Fast delivery

Dispatched quickly

Your order is packed and shipped fast, so your new strap reaches you sooner.

Find your perfect fit in seconds

Tell us your watch — Rolex, Omega, Tudor and more — and we'll show you the exact strap width and the styles made for it.

Find your fit

Our Story

Founded in 2024, Artisan Watch Co. was built on a simple idea: every watch inspected by hand, every strap cut to fit, and every message answered by someone who actually knows the reference. Full sets, insured delivery across the UAE and GCC, and a lifetime warranty on every rubber strap we make.

Essentials

Complete Your Setup

The tools, care and cases that finish every collection — spring-bar tool, cleaning kit, travel cases, holders and trays.

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